Innovator Equity Dual Directional 15 Buffer ETF - July
Cboe: DDFL
Listed July 01, 2025
The Innovator Equity Dual Directional 15 Buffer ETF is designed to pursue positive returns in both rising markets and certain declining markets, before fees and expenses, by capturing gains up to a cap when the reference asset increases, delivering positive returns when the reference asset falls within an inverse performance threshold, and limiting losses beyond the threshold. The ETF can be held indefinitely, resetting at the end of each outcome period.
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About Innovator
Innovator Capital Management, LLC has a legacy of innovative investment solutions. Formed in 2014, the firm is currently headed by ETF visionaries, Bruce Bond and John Southard founders of one of the largest ETF providers in the world. Innovation is our hallmark and acts as a guide to our company’s principles. Our passion is to provide investors with investment opportunities they never considered or thought possible. We are driven by our commitment to help people to better control their financial outcomes.